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There is good content, but we have to marry it to entertainment: ‘Imlie’ actor Gashmeer Mahajani on Marathi film industry

There is good content, but we have to marry it to entertainment: 'Imlie' actor Gashmeer Mahajani on Marathi film industry

Over the years, there have been several Marathi films, which managed to create waves, scooping National Awards on the way — Dombivali Fast, Harishchandrachi Factory, Jait Re Jait, Mala Aai Vhhaychy!, Pinjara, Ringan, Shala, to name a few. Some popular Marathi movies have also been remade in Bollywood, like Sairat and Mulshi Pattern. But times have changed, and so has the theatre-going audience.

“Unless it’s a massy entertainer, people won’t go to the theatres if they aren’t getting good content wrapped in an equally good dose of entertainment. Or else people will just wait for the particular movie to be aired on TV rather than wasting money on going to a theatre,” he adds.

Over the past several years, be it Bollywood or Sandalwood, almost every film industry in the country has created a ‘hero’ of sorts — like a Baahubali from the South or a Singham from the Hindi film industry. Gashmeer says for the Marathi film industry to flourish and lure the audience to the…

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