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Performative Activism Sparks Backlash Of New CBS Series ‘The Activist’

Performative Activism Sparks Backlash Of New CBS Series ‘The Activist’

The word “activism brings to mind movements that bring about social and political change for the masses. It’s protesting, it’s organizing, and for many Black activists and activists of color worldwide, it can be treacherous and deadly work. Competition shows, on the other hand, often incite drama, sensationalism, and over-the-top theatrics. Now, whether we want it or not, the two are about to merge.

CBS just announced a new competition series called The Activist, a five-week reality show that will have six activists literally perform activism in competition with each other to win money for their causes: health, education, and the environment. Produced by the Melbourne-founded NGO Global Citizen and hosted by celebrities Usher, Priyanka Chopra Jonas, and Julianne Hough, the series will determine winning activists based on “online engagement, social metrics, and the hosts’ input.” The ultimate goal is for the activists to attend the G20 Summit in Italy, presenting their…

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