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Can Bollywood Draw Crowds This Summer Amid Rise In Covid Cases?

New Delhi, March 3: While theatres have opened and Bollywood has lined up a truckload of films for big screen release, the number of Covid-19 cases have also gone up in the country, especially in Mumbai, traditionally still the most important territory for Bollywood films. With multiple big-ticket productions, about Rs 900-1000 crore is riding on the trade from March to the end of July, traditionally a big season for the film trade.

The trade feels, given the circumstances, big films might make an impact, but the overall box office collections aren’t going to be very high.

“The footfall has been off since the theatres opened. Also, theatres are still functioning on 50 per cent occupancy. Films are running forcibly and the audiences are not coming in. But we have big films also coming up and this might improve the situation,” says trade analyst Atul Mohan.

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Cases are expected to increase over the summer. However, the spike in the number of Covid cases…

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